We are a marketing agency that specialises in providing affordable and exceptional quality animated videos. Our aim is to design animated videos that will differentiate your company from both small and large competitors whilst ensuring that you reach your customers in an effective, engaging and memorable way.
It is a known fact that there are a lot of options to choose from when deciding how to market your business. Animated Videos (also called Animated Explainer Videos or Animated Marketing Videos) are not something that should be ignored. In reality, the Facts and Benefits clearly highlight that video marketing will grow at an extremely fast and high rate and will become the marketing programme of choice to marketers and companies alike.
Potential customers don’t want to read through pages of boring text anymore. Apart from the fact that it can be daunting and frustrating, there is also not enough time in a day. We are all barraged by content and marketing messages from multiple sources and frankly, there is just not enough time to read it all.
Animated videos are a great tool that will not only engage your prospects in a fun and meaningful way, but they will remain interested as your message is delivered through animation as opposed to text or boring graphics.
Video marketing is now the single fastest growing segment of Internet with more than half of all web traffic being video.
Usually, for a small and medium sized business, the marketing budget is limited and the thought of reaching thousands of potential customers might seem impossible. But, with animated video it is not only possible, but you will achieve this without shattering your budget to pieces.
Why go at it alone? Animazing is here to help!
We follow an extremely structured client engagement process. We will be with you in the beginning, middle and at the end of the process. We approach your project from a standpoint ofsound strategy development. This approach ensures open lines of communication with our clients and predictable project deliverables and timeframes.
Our Animation Process
ENQUIRY AND PROPOSAL
Once we receive a formal enquiry from you, we will schedule a telecom/Skype session to discuss your unique needs in greater detail, following which we will forward a formal costing and project proposal for your perusal. Once you have formally accepted our proposal, we will request a 50% deposit to start the creative journey.
CONCEPT AND RESEARCH
In order to create an animated video that is as effective and engaging as possible, we perform research on the topic of the message. This step is vital in our creative process; many video explainer firms skip this step entirely. We would also ask you to answer some easy questions to establish what you wish to convey to your audience.
CORE MESSAGE DISCOVERY
While it is tempting to start thinking about the visuals and animated character and environment, it is important to stay focused and ensure that the core message is developed first. In concluding the previous step, we will be able to brainstorm some ideas with you to establish who the audience is; the key message that needs to be conveyed; what the audience should think and feel; what call to action the audience need to fulfil and so forth.
A video is as powerful as the story and script behind it. The most important part of an animated video isn’t the video, it is the script. We work directly with you to create a video that is unique to your company and capture your message and needs seamlessly, connects with your audience and evokes the desired action. Our script writers will compile a script which we will send to you for your approval.
Once the script has been approved, we will develop a storyboard with the various scenes of the video. The storyboard will also be sent to you for approval before we continue with the next step.
We will source a few professional voiceovers and send demo examples to you for your consideration. Once you have chosen the voice you want, the script will be professionally narrated by the chosen voice artist. Please note that once the voiceover has been recorded, changes may incur extra costs, so it is vital that you are happy with the script.
ANIMATION AND DESIGN
Your video comes to life, as the script is transformed into life, voiceover and sound effects added, and the final video rendered.
The final video will be rendered in HD and sent to you as a MP4 or MOV file that you can upload and embed as you like. What’s more, you receive exclusive rights to the completed video.